Looking for Mr. Colorbar

Deriving color palettes from found imagery is not a new idea, at least for most professional designers.
So, what else is new?
Technology assistance in color hunting is now just seconds away.
Not too long ago, I posted Floor Tile Design - a very simple solution to discovering a useable palette using environmental observations, such as a photograph. [...]

Any to Any. End to End.

I recently came across a job posting by Avenue A Razorfish that blew my mind (you can see the original here … at least for a while).
In just one classified ad listing, I found this incredible list of requirement keywords for a single applicant…

NHS: Nerf Herder with Speedo

Zack & J.C. continue to amaze with their ability to exceed expectations within expected limits. This Star Wars spoof and music video created for Comcast proves so. Wow!
I’ve worked with Zack Resnicoff and partner, J.C., during our brand campaign for R.BIRD client, GenSpec.

Google, DoubleClick and R.BIRD

I don’t like DoubleClick.
It was 1999 - just before the impending 2000 dot-com bust. R.BIRD’s offices were located in midtown Manhattan at 150 East 52nd Street, 14th floor. Glorious space. Designed by Architecture Research Office. Unfortunately, our lease was to expire in the heat of the dot-com boom.

Everything Jolt Is New Again

I’ve been surprised by the continuously growing popularity of energy drinks. I have even found myself paying nearly $5 bucks for a small can of Red Bull on the Jersey turnpike.
Closer to home, R.BIRD’s PATTERNS design report on energy drinks is a most popular download from our website. Many thousands of copies have been downloaded [...]

Speaking of Green…

I love WriteRoom
When R.BIRD was founded in 1983, our tech-savvy, leading-edge offices were networked by Wang Laboratories. We were the first in New York City with a network of Macs AND PCs sharing files and applications.
One of my favorite applications at my own workstation was Wang WP.

Green Trumps Green

Did anyone notice something peculiar on page 9 of the April 9, 2007, issue of Advertising Age?
On page 9 is a full page advertisement for Advertising Age’s “The Green Conference,” created to promote eco-sensitive marketing practices. The message is somewhat obfuscated, though, by the media attached to it. There - in the middle of the [...]

Be Your Own Michael Moore

I imagine that most creatives are like myself when it comes to awareness of what we do, and… how we do it.
We observe and dissect the lives and thoughts of our clients and audiences with practiced expertise. Yet, somehow, we too easily neglect ourselves in the picture. As we live our lives as designers/explorers/thinkers, we [...]